Ali Naguib is a Branding Specialist, Creative Director and Radical Calligrapher. He first worked as an art and design director for various advertising agency and major clients like Sodic, Emaar, Dorra,American Express, Macdonalds, Pringles, Cheetos and a bunch of others, but he never could have revealed his potential until he founded his own agency, in 2013 he focused in freelancing and later in 2018 he had his own branding studio “Black Marionette”. In 2011 he won the 2nd place Egyptians creative book – Adobe Design achievement & Max Awards. In 2013 He won the 2nd place in Creative Industry in Egypt – Innoventures – Disrupt Design. And through Ali’s personal artwork and commercial designs were about the radical modern style, he was seeking simplicity and minimalism in all his concepts, He initially works with various sketches whether it’s about calligraphy or about layouts, He always said that pen and paper are the first leads to pure creativity. Ali believes that art is the ultimate solution that connects all the good, and will definitely change the world and make it a pretty place.